About Seacoast Community Church

Seacoast Community Church is located in Encinitas, California and they strive in building a community that helps people discover life in Christ and learn how to follow Him.

β›ͺ️ Help building a community through digital platforms

Seacoast Community Church focuses on creating and engaging the community. This is done through events, worship services, and the digital platforms the church uses (youtube, instagram, website).

So to properly display the community, energy, and general character of the church, we focused on creating content that involved members of the church, staff, and event coverage.

Social Media Content Creation

πŸ€” How are we intentional with our content?

With the assets we collect, we want to make content that isn’t just a recap of Sunday Service, but instead an opportunity to connect with our viewers and allow them to experience our church through the platform. Instagram is also a great place to share news or upcoming events to our congregation.

Results

Although followers are great, Seacoast’s goals were to reach as many potential new members as possible. This meant our success metrics revolved around engagement (shares, comments, link taps, etc.)

  • Increase of 124% in accounts reached within the first two months

  • 500% increase in website visits

πŸ“ˆ Because the church had different goals, we had to shift our objectives.

+124% in accounts reached

+500% in link taps